Flouting is deliberate:

(15) A: What if the USA blocks EU-accession of Cyprus?

B: Oh come on, Europe has all the power! (flouting Quality)

(16) John is John. (flouting Quantity)

(17) A: I do think Mrs Jenkins is an old windbag, don’t you?

B: Huh, lovely weather for March, isn’t it? (flouting Relevance)

(18) Johnny: Hey Sally, let’s play marbles.

Mother: How is your homework getting along, Johnny? (flouting Relevance)

(19) She produced a series of sounds that roughly corresponded to the score of I am alive.(flouting Manner)

• flouting is effectively an invitation to find a new meaning, beyond ‘what is said’ — one that makes the utterance co-operative after all

• flouting is generally associated with particular rhetorical effects

Opting out

A speaker may ‘opt out’ of the Co-operative Principle, i.e. being openly uncooperative:

(20) My lips are sealed; I can say no more.[12]

Part II. Applied Aspects of Conversational Analysis

2.1 Following the cooperative principle

Conversation makes sense to us because they follow certain principles. this is also true with written texts. Grice has outlined the principles in his Cooperative Principles (CP), that means to have conversation as ‘cooperative venture’. Cooperative venture is to get an effective, efficient conversation. So the CP is a mean to make conversation as is effective and efficient one. There are four maxims in the Cooperative Princples.

1. Be relevant (Maxims of relevance)

Make your contribution relevant to the interaction.

Indicate any way that it is not

Examples:

(a) Pass the salt.

Implicate: Pass the salt now.

(b): A: How are you doing in school?

B: Not too well, actually. I'm failing two of my classes.

vs.B: What fine weather we're having lately!

2. Be informative (Maxim of quantity)

Make your contribution as informative as is required for the current purposes of the exchange.

Do not make your contribution more informative than is required.

Examples: (a) A: Where is the post office?

B: Down the road, about 50 metres past the second left.