Реферат: Sports Salaries Essay Research Paper Most people

Compared to the "real world" baseball players are totally in a league

of their own. "In 1976 the average ball player earned eight times the US

average income. In 1991 the average ballplayer earned forty-seven times the

average US income" (Zimbalist ?). Salaries really have lost every sense of

reason. If you wanted to look at the other side of the coin, baseball players do

make considerably less than their entertainment counterparts. On the field money

is just a fraction of what some players get. In 1996 Michael Jordan made 12.6

million dollars. But since image is everything he made $40 million just in

endorsements in one year! All because some companies believe his face will help

them sell their product. Sports athletes are hot commodities. Everywhere you

look there is a sports related endorsement. Some companies rely solely on sports

figures to advertise even if their product has nothing to do with sports (Wheatees,

Campbell Soup).

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