Реферат: Wwf Wrestling Essay Research Paper 1The company

and WWF SUPERSTARS. And the company has shows in national syndication with WWF

Jakked and WWF Livewire.

The WWF specializes in Pay Per View broadcasting. The WWF has these ?specials?

once a month and have run these specials since 1985, being the largest revenue earner in Pay

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Per View history (Mike Tyson is second on the list). For example the past WWF Pay Per

View, ?Royal Rumble 2000,? drew a 1.58 buy rate, which would translate into about

600,000 buys. The special aired for $29.99 by most cable and satellite dish providers. The

WWF also does extremely well selling tickets for these live events to be aired on television.

They have a streak of roughly around three years with straight sellouts for their ?live feed?

broadcast (with include Raw Is War?s, Smackdown?s, and the Pay Per Views). The WWF

also put their stamp on other projects. They have a large hand in merchandising souvenirs for

their fans. Items such as shirts, hats, posters, keychains, beer holders, etc… can be purchased

at live shows, a local shopping mall, or at WWF.com.

Recently the WWF has expanded its company. This past fall, the WWF released

several million IPO?s and gained over 1.5 billion dollars in capital from the stock. With this

increase in capital the WWF (for its second year) purchased air time during the Superbowl. In

1999 the WWF was 3rd on the USA Today ?Best New Company Commercial? list. Also, this

past month the WWF has announced plans to create a new football league, titled the XFL.

The league has announced six of eight cities that will participate this January. The WWF also

dabbled in the realm of literature this past year. WWF superstar ?Mankind? a.k.a. Mick Foley

and his book, ?Have a Nice Day? spent 5 weeks at number one a top the New York Times

Best Sellers List. And WWF superstar ?The Rock,? a.k.a. Dwayne Johnson spent seven weeks

in the N.Y. Times Best Sellers Top Five.Overall this is a company with a wide variety of

successful products and services.

THE FUTURE OF WRESTLING

The future of this industry is very strong as the WWF has destroyed its Compitition for

the past three years, as I?ll talk more about. With the substantial increase in capital from the

IPO, the WWF has vowed to improve their technical and television capabilities, which should