Реферат: From Brick And Mortar To Click And

7. Developing and executing a strategic plan for E-commerce appears to be the key factor in the E-commerce success that Selling Power is currently enjoying.

JRDG analysis.

In comparing JRDG?s SRI proposal with textbook steps described above, the research team found that the steps and elements included in the proposal are substantially similar to the textbook solution. However, the plan does not appear to address methods for personalizing interaction with customers or methods for developing a community among customers. It is not clear why these two stages were omitted. Possibly, the strategic plan did not require either capability. This might be the case if SRI?s customers are not enticed by personalized interaction or community activities (e.g., corporate entities). It might also be that SRI is not prepared to manage these capability levels.

Research Limitations

The research group encountered several limitations during the course of researching and writing this paper. Time, limited resources, and the necessity to rely on secondary data were the most significant of these limitations. This was to be an in-depth analysis on a subject of the group?s choosing. But with only a few weeks to research, develop an approach, construct and write the paper, time became a major, limiting factor. In order to develop a viable strategy and construct a more developed research paper, more time is need for the planning and research process.

Two factors caused resources to become a limitation.