Реферат: Pr In A Nutshell For Soapy Saver

What we want you to do is to test our product for us. We are more than confident that people will agree, but we have seen how your consumer reports always seem objective and fair. Therefor, for the people we are asking you to review or product.

Promotional events:

The morning (8am-12pm) after the KVUE Soapy-Saver report, we had people in 20 grocery stores, handing out scratch and win coupons for our product. The coupons ranged from 10%-50% off for the soapy saver, and there were three coupons at each store for a free Soapy Saver. The catch was that the coupons were void if the ticket had been scratched prior to reaching the cash register.

PR wanted to see if there was any correlation between the number of coupons actually handed out (X), and the number of Soapy Savers (Y) in this time period. Please see the next page for the data that corresponds with this inquiry.

Figure 3 location #13, A new HEB store

location # # of coupons handed out(X) # Purchased(Y) XY X^2 Y^2

1 150 3 450 22500 9

2 310 4 1240 96100 16

3 450 4 1800 202500 16

4 1150 9 10350 1322500 81

5 800 7 5600 640000 49

6 200 3 600 40000 9

7 300 4 1200 90000 16

8 250 3 750 62500 9

9 910 6 5460 828100 36

10 100 2 200 10000 4

11 500 4 2000 250000 16

12 200 3 200 40000 9

13 50 1 50 2500 1

14 920 6 5520 846400 36

15 500 5 2500 250000 25

16 500 5 2500 250000 25

17 400 3 1200 160000 9

18 750 6 4500 562500 36

19 410 4 1640 168100 16

20 200 4 800 40000 16

totals 9050 86 48560 5883700 434

9645

10715.71