Реферат: Examine The Various Techniques Used By Advertisers

appeals to the minds of male readers so effectively and the way that the image

of the product takes precedence over the actual product itself. This is an

extremely effective way of advertising in cases where people are not likely to

be persuaded just by seeing the product. I consider this an intelligent method

of selling but I would consider it slightly unethical as it is deliberately

trying to mislead and take attention away from the product. The advert is

nevertheless effective in it?s intention.