Реферат: Adobe Systems Inc Essay Research Paper Adobe

for the WWW and made it as easy to produce Web pages as word-processed

documents. Ceneca’s SiteMill program simplified the management and administration

of Web sites.

But Adobe had not abandoned print technology and, in fact, strengthened

its presence in the printing industry in 1995 by spending $460 million

to buy Frame Technology. Its FrameMaker software program made it easier

to create, format, and publish long documents such as books. Adobe finished

1995 with revenues of $762 million.

In 1996, Adobe joined with 26 industry leaders to collaborate on the

development of SUPRA, an architecture to integrate PostScript and Adobe

PDF technology for the future high-end print market. SUPRA was conceived

to offer high page rates, provide on-demand printing, and integrate the

preprinting and finishing operations needed to work with digital presses,

color copiers, and digital plate makers.

Although Adobe’s Acrobat software had seemed like a good idea in 1993,

it had been poorly marketed and was slow to catch on. As with all software

to create WWW sites, it could only work if the end user had access to

a version of the software to view the rich text and graphics of the documents.

So in 1996, Adobe created Amber

and worked with Netscape to make it a seamless part of the Netscape browser.

Adobe charged $3,000 and up for the version of Amber that allowed people

to create Web pages, then made it available at no cost to people accessing

the Web, just as Netscape and others had done with their software.

Later, Adobe announced that it would work with Apple and Netscape to

develop an open, cross-platform technology for Type 1 and TrueType fonts

that could be used to create and view hypertext and PDF documents. Apple

agreed to bundle Adobe Acrobat and Netscape Navigator with its Internet

Connection Kit and the Apple Internet Server Solution. According to John

Warnock, Chairman and CEO of Adobe, "By working closely with Netscape