Реферат: Adobe Systems Inc Essay Research Paper Adobe

Adobe Systems, Inc. Essay, Research Paper

Adobe Systems, Inc.

At a time when the business world was

eager for a high-quality way to print documents created on a personal

computer (PC), Adobe Systems was positioned with the software technology

to not only produce professional images, but create a new industry – desktop

publishing.

Like so many of the pioneers in the PC industry, John Warnock and Charles

Geschke escaped the confining structure of a large corporation and used

their entrepreneurial spirit and knowledge to move the industry forward.

In the early 1980s, as IBM was about

to announce its move into the PC market, Warnock and Geschke were working

at Xerox’s Palo

Alto Research Center (PARC) to develop a page-description language

(PDL) called Interpress. Frustrated with Xerox’s refusal to introduce

Interpress, Warnock and Geschke decided to go into business for themselves.

Warnock had written flight

simulation software and Geschke had run the PARC electronic printing

lab for Xerox. Considering briefly the copying business and office printing,

they finally turned to what they knew best, writing specialized software.

In 1982 they started Adobe Systems, Inc.

and began to work on solving some of the long-standing problems that plagued

the relationship between PCs and printers.

Solving Old Problems

For a PC to work with a printer, software

developers had to include print commands, called drivers, in the software.

A different driver had to be written for each of dozens of printers. In

addition, each of the text fonts that would be available to a printer

had to be included in a full range of sizes. There was also a language

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